
Notes from
the build.
What we're building. What we're learning. Practical perspectives from engineers working alongside real teams.

Embedded engineering. Applied AI. Lessons from production.
AI Strategy
5 articles in this topic

Build, buy, or automate inside the stack you already have?
A neutral way to choose among an existing product, an integration, workflow automation, and a custom build.

8 questions I'd ask before hiring an AI RevOps consultant
The 8 questions I would bring to an AI RevOps conversation, from a working system and measurable outcomes to ownership and the people behind the build.

How to choose your first AI workflow
A five-factor scorecard for ranking real AI opportunities by frequency, cost, input stability, outcome, and exception risk.
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What could AI give you back? Start with one workflow.
A few hours back can matter to a one-person business, a nonprofit, or a busy team. Start with one recurring task and explore what a useful change would take.

Five AI projects we tell companies not to build
The fastest way to find a strong AI project is to get honest about the ideas that should not make it into the build queue.
